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Levelup.com Selected as Content Partner for Yahoo! Mexico

Companies mentioned in this article: Busca Corp, Inc.

LA JOLLA, Calif., Oct. 29 /PRNewswire/ -- Busca Corp. and Yahoo! Mexico announced today that Levelup.com (www.levelup.com) is providing video game content to Yahoo! Mexico's front page. As part of the agreement, Yahoo! Mexico will produce a special Levelup app that users can add to their "My Favorites" on the Front page. This will provide Yahoo! Mexico users easy access to the latest news feeds and information from Levelup.com.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091027/LA99606)

"The addition of Levelup.com's content will enrich the Yahoo! Mexico homepage and provide our users with a direct link to information on anything related to games- from gaming technology, reviews and news to game previews and videos," said Armando Rodriguez, general manager, Yahoo! Hispanic Americas. "Our association with Levelup.com is also in line with Yahoo!'s Open Strategy, which seeks to mesh the Yahoo! experience with the best online content and services."

"This association with Yahoo! Mexico further cements Levelup.com's leadership in the gaming industry," said Busca Corp President, Ramon Toledo. "We are confident that this endeavor will provide Busca Corp. and Levelup.com with further brand recognition and growth in both traffic and ad revenues."

Levelup.com's technology and platform rivals that of their European and U.S. counterparts and is continually being improved upon. Therefore, Yahoo! users will benefit from this best-in-class offering available to personalize their Yahoo! experience. The company now joins the ranks of Facebook and MySpace in the Yahoo! content offering.

About Busca Corp, Inc.

Busca Corp. (http://www.buscacorp.com/) is a digital entertainment network in Mexico, Latin America and the U.S. Hispanic market. Our offices reside in La Jolla, California, Tijuana, Baja California and Mexico City. Busca Corp is a culturally rich and diverse corporation, with over 45 employees dedicated to niche markets around the world. Their primary property, (http://www.levelup.com/), is the leader in online social media and news for the exploding Spanish-speaking video-gamer market. For more information please contact: press@buscacorp.com

About Yahoo!

Yahoo! Inc. is a leading global consumer brand and one of the most trafficked Internet destinations worldwide. Yahoo! is where millions of people go every day to see what is happening with the people and things that matter to them most. Yahoo! helps marketers reach that audience with its unique and compelling advertiser proposition. Yahoo! is headquartered in Sunnyvale, California. For more information, visit (http://pressroom.yahoo.com/) or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com/).

SOURCE Busca Corp, Inc.