Who is Talking about You? IABC Dallas Presents Why Social Media is Key to Marketing Your Brand

DALLAS -- (BUSINESS WIRE) -- At the Jan. 17 luncheon of the International Association of Business Communicators Dallas chapter, Chris Conant, president of More Cabbage, will discuss why you should be using Social Media Public Relations—such as relationships in YouTube, Facebook and Twitter—and other syndicated databases to distribute, catalog and extend your brand into search results, third-party websites and data feeds.

“The effort you put into Social PR now will live online for years to come," says Conant. “To not participate in Social PR is like deciding you don’t need any relationships to run a business. Learn what you need to do now in Social PR so you’re not kicking yourself in about two years.”

In 2003, Conant founded More Cabbage, a strategic marketing and design firm (http://morecabbage.com). The company, which has experienced year-over-year growth, has more than 150 clients spanning the United States, including the State of Oregon, L.A. Superior Courts, Addax Minerals, Designing Health, Johnson Controls, Wells Fargo, C2C, and Hoag Hospital.

More Cabbage ventured into Social PR in 2009 because of its proven success at building brands, managing reputations, converting fans into champion referrers, and immersing brands into social media conversations. Conant and his staff of 19 draw on years of real-world strategic work, branding, communications, user experience, marketing, public relations, design, video and technology experience to excel at Social Public Relations.

Attendees must register for this event (which begins at 11:15 a.m. and ends at 1 p.m. at Maggiano’s Little Italy, http://maggianos.com/EN/Willow-Bend Plano TX/Pages/LocationLanding.aspx, in Plano). Registration information is available at the IABC Dallas website. Discounts are available for members, students and early registrants. Walk-ups are not permitted. Registration closes at 10 p.m. Jan. 12.

IABC is a worldwide professional organization of more than 15,000 communicators. Membership benefits include accreditation and professional development opportunities, access to leading-edge research and publications, and networking in local regional, national, and international venues. IABC Dallas is one of the top 10 chapters. The chapter serves more than 300 members representing corporations, agencies, and professional services, as well as government, association, not-for-profit and entrepreneurial organizations. IABC Dallas offers a range of resources and networking opportunities, including regular professional development meetings, workshops and seminars, member newsletters, awards programs and job placement resources. IABC Dallas can trace its roots to 1942, when it was known as the Southwestern Association of Industrial Editors. For more information, visit http://www.iabcdallas.com.

Twitter Pitch: Social PR key to long-term brand success?

Links:

IABC Dallas: http://www.iabcdallas.com

IABC: http://iabc.com

Twitter: @IABC Dallas

Maggiano’s Little Italy: http://maggianos.com/EN/Willow-Bend Plano TX/Pages/LocationLanding.aspx

More Cabbage: http://morecabbage.com

Twitter: @morecabbage