VMIX to Power Online Communities and Video Content Across Media General Websites

VMIX, the leading interactive media and social networking company, today announced that it will provide Media General with a business solution to manage user-generated videos, photos, audio, blogs, ratings, polls, and other community-driven content and features across more than 50 of Media General’s online properties, including the web sites of three of the Southeast’s leading Metropolitan dailies, The Tampa Tribune, The Richmond Times-Dispatch, and The Winston-Salem Journal.

Working with VMIX enables Media General to deliver its online enterprises a common set of rich media and social networking tools to engage and build their online audiences. Media General has already begun incorporating new features powered by VMIX into several of its online properties and plans to introduce the new capabilities across all of its online newspaper and broadcast properties in the coming months.

Media General will deploy VMIX’s solutions as behind-the-scenes technology to provide online users with new ways to engage with local content, contribute and create new content, and interact with their local community online. VMIX’s customizable tools include fast flexible uploading for video, photos and music, comprehensive management and analytics for the site operators, human review and filtering to protect against copyright infringement and inappropriate material, and social networking and participation features such as ratings, comments, blogs and forums.

“VMIX is pleased to provide Media General with the opportunity to accelerate its efforts to offer and manage user-generated content and other video assets on its local media web sites,” said Greg Kostello, CEO and founder of VMIX Media. “VMIX is fast becoming the premier provider of new media solutions for the online world. We are committed to helping further the online brands of our innovative partners like Media General and enabling their readers to become more active participants in creating and engaging with content.”

About VMIX

VMIX is an online media and social networking company that helps organizations and content creators attract, engage and retain their audiences through interactive media campaigns and custom technology solutions.

VMIX does business through its destination website VMIX.COM and through its Web-based service VMIX CORE. VMIX CORE offers a legal way to share and integrate all media -- videos, music, photos, blogs -- and social networking with one easy-to-use service.

Since its inception, VMIX has been a dedicated innovator and on the leading-edge of the online media, user-generated content and social networking phenomenon. The company is the trusted partner for news and entertainment companies like FOX Home Entertainment, Sony Pictures, Warner Bros., Bravo TV, NBC Universal Television, and Tribune Interactive.

Founded by the makers of MP3.com, VMIX is based in San Diego, California. For more information, visit www.vmix.com.