Inc. Magazine Introduces Hire Power Awards Honoring America’s Top Job Creators

WALTHAM, Mass. -- (BUSINESS WIRE) -- Waltham-based Affinnova, Inc., the global leader in innovation software and services, today announced that it is featured in the inaugural ranking of Inc.’s Hire Power Awards, recognizing the private businesses that have generated the most jobs in the past three years. Affinnova generated 84 jobs from 2008 to 2011, placing it among the 10 private business job creators within the state of Massachusetts.

“It is an honor to be recognized by Inc. for our commitment to job creation,” said Affinnova’s Chief Executive Officer, Waleed Al-Atraqchi. “Fundamental to our success is the quality, drive and ingenuity of our people. We take this very seriously. Our philosophy is simple: You can’t revolutionize the way companies innovate with anything less than an all-star team. The continued good news is that we plan to hire at an even higher rate in 2013.” The company is hiring across multiple disciplines from engineering to sales.

Affinnova provides software and services that enable marketers to develop better-performing products, advertising and designs. The most respected organizations from mid-sized enterprises to Global Fortune 500 companies use Affinnova’s optimization platform. The company is experiencing hyper growth as a result of increasing adoption in its core markets, entry into new markets and expansion globally.

Inc. is the only major business media brand aimed solely at CEOs of fast-growing private companies. The Hire Power Awards will appear in Inc.’s December/January issue, as well as the brand’s web site, www.inc.com.

The inaugural Inc. Hire Power Awards are sponsored by Bank of America Merrill Lynch, which is proud to recognize American companies that have greatly increased their workforces. Inc.’s Hire Power Awards celebrates private companies on the forefront of American job creation, giving these businesses the recognition they deserve.

About Inc.

Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today’s innovative company builders. Total monthly audience reach for the brand has grown significantly from 2,000,000 in 2010 to over 6,000,000 today. For more information, visit www.inc.com.

About Bank of America Merrill Lynch

Bank of America Merrill Lynch is one of the world's largest financial institutions, serving individual consumers, small- and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 57 million consumer and small business relationships with approximately 5,700 retail banking offices and approximately 17,250 ATMs and award-winning online banking with 30 million active users. For more information, visit: http://corp.bankofamerica.com/business/smb.

About Affinnova

Affinnova is a high-growth software and services firm that enables innovative companies to develop and market better performing products, advertising and designs. Our patented survival-of-the-fittest approach has the capacity to explore extremely large idea spaces by applying evolutionary search algorithms to product and marketing innovation. The most respected organizations, from mid-sized enterprises to Global Fortune 500 companies, including Procter & Gamble, Unilever, Nestlé, PepsiCo, Pfizer, Johnson & Johnson, Walmart and Citibank, depend on Affinnova to deliver higher success rates and accelerated launch timing. For more information, please visit www.affinnova.com.