DALY CITY, Calif. -- (BUSINESS WIRE) -- Genesys, a leading provider of customer service solutions, today announced a key addition to its executive team with the appointment of Reed Henry as Chief Marketing Officer. With deep marketing, strategy, product and alliances experience in the enterprise software market and a proven track record of successfully guiding companies through strategic transformations, Reed will complement Genesys’ existing management team as the company expands its global reach.
“I am pleased to welcome Reed Henry as Chief Marketing Officer,” said Paul Segre, President and CEO of Genesys. “Reed’s extensive experience in growing leading-edge companies, leading strategic transformations, and creating demand within new markets will help drive Genesys forward and strengthen our global brand position across the enterprise market.”
“I’m extremely excited to be joining Genesys,” said Reed Henry. “With innovative technology, an expansive customer base, and strong market leadership, Genesys has an incredible position to build on and expand. I look forward to working with the Genesys team to grow the business in existing and new markets worldwide.”
Genesys is the world’s leading provider of customer service and contact center software and services —with a 100% focus on customer experience and mission to save the world from bad customer service. With more than 2,000 customers in 80 countries, Genesys is uniquely positioned to help companies bring their people, insights and customer channels together to drive today’s new customer conversation. Genesys software directs more than 100 million interactions every day from the contact center to the back office, helping companies deliver fast, simple service and a highly personalized cross-channel customer experience. Genesys software also optimizes processes and the performance of customer-facing employees across the enterprise.