NEW YORK -- (BUSINESS WIRE) -- 24/7 Media, a global leader in digital media & technology, announced today a promotion and a new hire in its New York headquarters. Michelle Smith, formerly a Director of Product Management, has been promoted to Senior Director, and Sonjoy Ganguly joins the company as Senior Director, Product Management.
Michelle Smith’s promotion comes in recognition of the key role she plays in important company initiatives, including 24/7 Connect, the technology platform that simplifies media transactions for publishers and advertisers, and 24/7 Open AdStream, the company’s award- winning ad management platform. She is responsible for a team across many offices and continents.
Sonjoy Ganguly brings a depth of experience in product management and business needs analysis to his new role. Most recently he served as Director, Product Management at Deutsche Bank, New York, and has held similar positions at DoubleClick, Accenture, Ringleader Digital and Donovan Data Systems. As part of 24/7 Media’s Product Management team, he will focus on Real-Time Bidding and Optimization of 24/7 Media’s publisher and advertiser offerings, including 24/7 Connect, Ganguly is a graduate of NYU’s Stern School of Business.
About 24/7 Media, Inc.
24/7 Media, Inc., formerly 24/7 Real Media, is a leader in digital marketing technology, serving advertisers, agencies and digital publishers worldwide. The company has been in the forefront of media innovation for fifteen years. The 24/7 technology platform spans every digital channel, providing users with unprecedented control and consolidated data analysis.
This technology powers two specialized business units: Real Media Group helps marketing organizations engage their audiences with superior precision, transparency and return on investment. The group also helps digital publishers monetize their properties and manage advertising operations more effectively. Media Innovation Group provides advertisers and agencies with strategic consulting and implementation services that deliver competitive advantage in fields being transformed by technology.
24/7 Media is a WPP Digital company headquartered in New York with 18 offices in a dozen countries. For more information, please visit www.247media.com.
24/7 Media is a member of the NAI and adheres to the NAI privacy principles that have been applauded by the FTC. These principles are designed to help ensure Internet user privacy. For more information about online data collection associated with ad serving, including online preference marketing and an opportunity to opt-out of 24/7 Media cookies, go to: www.networkadvertising.org.