RESTON, Va. -- (BUSINESS WIRE) -- Clarabridge, Inc., the leading provider of Customer Experience Management (CEM) powered through intelligent sentiment and text analytics, today announced that it has appointed Bas Brukx as Chief Financial Officer and Emily Markmann as Vice President of Human Resources. The seasoned industry veterans have long-standing records of developing and leading financial and human resources strategies and initiatives for fast-growing technology companies. Coming off an extraordinary year of more than 60 percent growth, Clarabridge has expanded its stellar management team to help the company reach its continuing high-growth goals into the future.
In his role as Chief Financial Officer (CFO), Brukx brings more than 17 years of experience in financial, strategic, and operational planning for fast-growing technology companies. Prior to Clarabridge, Brukx was Vice President of Financial Planning and Analysis at Vocus. During his tenure at the company, Brukx was instrumental in helping it grow to more than $200 million in annualized sales and 1,200 employees, obtain several rounds of funding, complete a successful initial public offering, and close 10 acquisitions. He has also held financial management positions at Nexchange, WorldPort Communications, and MCI Worldcom.
As Vice President of Human Resources, Markmann will provide strategic leadership through the development, implementation, and management of human resource (HR) initiatives, including talent acquisition, employee support, competitive compensation and benefits programs, and performance management. With 15 years of experience in HR leadership roles, Markmann was previously the Vice President of Human Resources and Business Partners for the Health Solutions division of General Dynamics Information Technology, where she oversaw HR support for more than 7,000 employees.
“Clarabridge is positioned for even more major growth in 2013, which is why I am so happy to have Bas and Emily join our leadership team,” said Clarabridge CEO, Sid Banerjee. “Their glowing track records of guiding other high-growth companies in the technology space, combined with their impeccable industry reputations, make them perfect fits for our team. It’s an exciting time in the space, and Clarabridge has the leadership it needs to change the way Global 1000 companies think about Intelligent Customer Experience today and in the future.”
Clarabridge is the leading provider of Customer Experience Management (CEM) powered through intelligent sentiment and text analytics. Clarabridge enables Global 1000 enterprises to achieve a universal understanding of their customers by automatically collecting, classifying, scoring sentiment, and analyzing qualitative data found in Voice-of-the-Customer (VoC) feedback channels. Insights extracted result in improved marketing, product/service offerings, operations, and customer service across an organization. Clarabridge customers include B/E Aerospace, Charming Shoppes, Inc., Choice Hotels, Dell, E.ON, Expedia, Fidelity, Gaylord Hotels, Intuit, J.D. Power, L’Oréal, Marriott International, PetSmart, QVC, Inc., Sage North America, United Airlines, Walmart, Walgreens, and Wendy’s International. Clarabridge is privately held with offices in Reston, Va. and London, U.K. For more information, visit www.clarabridge.com on Twitter: @clarabridge.