ANN ARBOR, Mich. -- (BUSINESS WIRE) -- Continuing its 19 year track record of innovation and solid growth, Vendor Managed Technologies, Inc. (VMT) announced today that it will now be known as Retail Velocity.
"The recent upsurge in the demand for our Velocity® Solution Suite has made us realize the power of its brand," said Jennifer Beckett, VP of Sales and Marketing. "It is important that our company name coincides intuitively with our website www.RetailVelocity.com and our Velocity branding."
Since 1994, Retail Velocity has been proud to serve industry leaders, such as Mattel, MASCO, Revlon, Hanesbrands, Levi Strauss and many others as evidenced on www.RetailVelocity.com/company/companies.php. Growth in the Demand Signal Repository (DSR), demand sensing and retail execution markets has exploded driven by retail suppliers pushing to become more consumer-driven.
The Velocity Solution Suite www.RetailVelocity.com/solution/repository.php, is an enterprise Demand Signal Repository (DSR) and Business Intelligence solution that provides a single source of demand analytics for retail suppliers covering key areas such as category management, sales, customer logistics, finance, marketing, merchandising and demand planning. Velocity provides a comprehensive library of more than 250 retail and distributor adapters enabling seamless downstream data acquisition, data cleansing and data harmonization.
Retail Velocity is a Microsoft Gold Certified and Tier 1 Managed Partner and has achieved Certified Integration with SAP Applications. The Velocity Solution Suite deployment options are on-premise, SaaS / cloud or a hybrid of both. Every delivery model enables clients to integrate with internal ERP and forecasting data to provide a true factory to shelf view of product performance.
About Vendor Managed Technologies, Inc. (VMT) DBA Retail Velocity
Since 1994, Retail Velocity has equipped consumer goods and apparel manufacturers with best-in-class retail data harmonization, demand signal repository (DSR) and business intelligence solutions. Velocity cleanses, harmonizes and integrates daily, store-level POS (demand signals) with third-party and internal data to provide end users with best practice analytics and processes geared towards maximizing sell-through and profitability across their retail and distribution accounts. Velocity provides the largest portfolio of harmonization and integration adaptors covering over 250 retailers and distributors in all classes of trade and global geographies.
Velocity® is a registered trademark of Vendor Managed Technologies, Inc. DBA Retail Velocity.