LinguaNext Partner Program Enables ISVs and Resellers to Add Any Language to Any Application with No Code Changes

SAN JOSE, Calif. -- (BUSINESS WIRE) -- LinguaNext^™, the market leader in enterprise application language management, today announced a channel partner program for independent software vendors (ISVs) and resellers that want to add any new language to packaged, custom developed, cloud and mobile applications. The LinguaNext Linguify^™ platform, which captures and translates application outputs (screens, print jobs and files/reports), eliminates the need to modify applications, issue patches or perform upgrades. The company’s early channel successes include an endorsement from SAP for LinguaNext’s ability to provide transparent language localization for new and existing SAP deployments.

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According to a recent survey by Gartner, Inc., customer relationship management (CRM) has edged past enterprise resource planning (ERP) as the top application software investment priority. This further validates a business focus on enhancing customer experience, with both mature and emerging regions emphasizing investments in CRM. Survey respondents indicate that their top three application software investment initiatives for 2013 are CRM, ERP, and office and personal productivity tools.¹

Adding multilingual capabilities to applications has traditionally been a manually intensive effort that took a team of expert developers months or longer to complete. To address this problem, LinguaNext has developed a completely new approach to application language globalization. The Linguify platform enables any enterprise application, including mainframe, client-server, web, cloud and mobile apps to be localized into multiple languages without making any changes to its code or database. Using patent pending Applntercept^™ technology, Linguify transforms the output of an application before it can be seen on a display, a printout or in a file. The actual translations are done manually and stored in a pre-created enterprise-specific dictionary.

“Software localization (L10N) and internationalization (I18N) have typically required a thorough overhaul of a product’s source code and posed significant business risk for vendors and service providers, while often taking months if not years to complete,” said Atul Tulshibagwale, CEO of LinguaNext. “With Linguify we make it possible for any software application – whether it is a cloud platform, a mobile app or a desktop program – to be localized for any language without making any code changes.”

LinguaNext Partner Benefits

The Linguify platform provides the following business and technology benefits for ISVs and service providers:

• Create new revenue streams – by offering existing applications in multiple languages
• Expand services portfolio – by offering language localization services for packaged and custom applications
• Quickly enter new markets using existing software – localization takes weeks not months or years
• Eliminate risk – no software modification is required
• No upgrades – Linguify is an add-on to existing products
• Protect installed base – against competitors with internationalized offerings
• Incremental approach – access comprehensive demos, screenshots and sample reports in multiple languages before investing in a full product localization
• Low cost – achieve product internationalization and localization at a fraction of the cost of conventional approaches

“With the endorsement of LinguaNext Linguify, we are addressing the regional language gap in the India market”, said Priyadarshi Mohapatra, Vice President- Emerging Business, SAP India. “Customers can now easily add local language support to their existing SAP deployments using Linguify.”

LinguaNext Partner Program

LinguaNext offers ISVs and channel partners three tiers of authorized participation with the following deliverables:

Level 1 – Sales Enablement

• Demo video of application in target language(s)
• Up to 5 screens in target language(s)
• Up to 5 report samples in target language(s)

Level 2 – Pilot Enablement

• Trial version of a limited number of screens and reports in target language(s)
• Operational support for successful pilot

Level 3 – Production Enablement

• Full product localization
• Fully supported operational product

Free Sales Enablement Offer

For a limited time, LinguaNext is offering qualified partners free enrollment at the sales enablement level for one language. To qualify, partners must demonstrate an immediate localization need for a software application that generates more than $1 million in revenue.

To become a member of the LinguaNext partner program or request more information, please visit: http://goo.gl/qOOsD.

About LinguaNext

LinguaNext transforms the way global corporations address multi-language and local language support for their information technology systems. With a roster of over 60 large enterprise customers including 25 of the Forbes Global 2000 and a deployed base of over 1 million end users, LinguaNext is emerging as the de facto standard for adding new language capabilities to any application. The company enables any enterprise, mobile or cloud software system to work in any language, seamlessly and with zero changes to the underlying application code. To learn more visit www.linguanext.net.

¹ Gartner, Inc., User Survey Analysis: Cloud and CRM Nexus Will Drive Enterprise Software Spending in 2013 and 2014, March 5 2013, Hai Hong Swinehart