AUSTIN, Texas -- (BUSINESS WIRE) -- OneSpot, the content advertising company that marries content marketing with the power, data intelligence, and scale of online advertising, has named as Vice President of Client Services Damian Borichevsky, former services executive at Sailthru and PulsePoint where he helped brand clients build and execute successful cross-channel, digital marketing programs. In his role as Vice President of Client Services at OneSpot, Damian will be responsible for all aspects of customer service including campaign planning and execution, relationship management, service operations and customer insights.
“Damian Borichevsky brings tremendous expertise from his experience delivering technically complex marketing services to leading brands and agencies and making those engagements successful ones,” said Steve Sachs, CEO of OneSpot. “As demonstrated through his previous work with Sailthru, PulsePoint and Dell, Damian has consistently helped brands achieve stellar results with their most critical marketing programs. We look forward to having Damian extend his highly successful track record of client services leadership with OneSpot and helping our customers drive the best possible business results from their content marketing efforts.”
Borichevsky spent the previous eight years as a client services executive in the marketing technology industry with Sailthru and PulsePoint, during which he worked directly with world-class clients including Dell, Sony, NBC Universal, Zynga, RetailMeNot, Turner, The Huffington Post, Sports Illustrated, and Salem Communications. Damian’s achievements include growing strategic accounts, architecting and executing hundreds of cross-channel, digital marketing campaigns, and building successful services organizations from the ground up.
Before entering the marketing technology field, Borichevsky was a senior program manager with Dell Services, overseeing IT programs for the various businesses. Prior to Dell, he worked in the Consulting Group at Computer Sciences Corporation and held senior technical positions at several small Internet start-ups.
“I am thrilled to join OneSpot’s world class team,” said Damian Borichevsky, VP of Client Services for OneSpot. “OneSpot’s platform offers a powerful opportunity for brands to achieve new levels of success with their content marketing efforts. By enabling advertisers and marketers to build meaningful audiences and drive business results using the owned and earned content they’ve worked so hard to develop, we’re addressing a major pain point and helping brands execute the next chapter of their content marketing strategies.”
Borichevsky has a degree in Marketing and Management Information Systems from the University of Delaware. He is a frequent speaker at digital marketing events and has presented at the DMA annual conference, MediaPost’s Email Insider Summit and Email Evolution.
OneSpot marries content marketing with the power, data intelligence, and scale of online advertising. The OneSpot platform automatically turns owned and earned content into online advertising and leverages proprietary technology for programmatic placement – building meaningful online audiences and driving business outcomes. Leading B2C and B2B brands rely on OneSpot to transform their owned media investments and earned media wins into high performance marketing assets. Privately funded and based in Austin, Texas, OneSpot is an AlwaysOn Global 250 Winner, an EContent 100 company and a member of the Interactive Advertising Bureau (IAB). To learn more about OneSpot, visit http://www.onespot.com.