REDMOND, WA -- (Marketwired) -- 03/04/14 -- Versium (www.versium.com), a data technology company that operates a LifeData predictive analytics scoring solution, today announced that Vijay Vashee has been appointed to its Board of Directors. Vijay has two decades of experience leading marketing and product teams during his tenure at Microsoft. He successfully achieved significant milestones for several key products including Microsoft Project and PowerPoint. He will help guide Versium's growth with a focus on business expansion and maximizing profitability.
"We are very fortunate to be adding a veteran of Vijay's pedigree to our board," said Chris Matty, Versium's CEO. "As we continue to deploy our services to industry leading enterprises, it's imperative that we continue to add elite brain trust to our leadership team. His successful executive track record and board experience coupled with his extensive industry contacts makes him an exceptional addition to our team."
Vashee currently serves on the Board of Trustees of Fred Hutchinson Cancer Research Center and is a member of the Computing and Information Science Advisory Council, Cornell University Entrepreneurship Council and the University of Chicago Entrepreneurship Board. Vashee is also closely involved with a number of start-ups and is the President and Chairman of the Seattle Chapter of The Indus Entrepreneurs (TiE), a not-for-profit organization that supports and mentors entrepreneurs.
"Versium's approach towards delivering predictive analytics allows businesses to focus on the right issues quickly and efficiently versus the current shotgun approach which is costly and time consuming," said Vijay Vashee. "They are ahead of the curve in this growing industry and I look forward to working with the Versium team as they continue to enhance the LifeData platform and launch additional Predictive Scores."
Vashee joins current Versium board members Matty and Kevin Marcus, Versium's CTO.
Versium (www.versium.com) is a data technology company that operates a LifeData predictive analytics scoring engine. These technologies enable organizations to be more data-driven by powering and creating solutions that help optimize consumer engagement, improve marketing efficiencies and better understand, retain and find new customers. Versium brings together disparate sets of observational data, comprised of over 300 billion real-life attributes and combines these insights with an organization's existing enterprise data to provide a richer, more actionable profile of each individual consumer and more intelligent analytic models. For more information, please visit www.versium.com or follow us on Twitter @versiumsocial.