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Riverbed Promotes Executive Rob Rosiello to Senior Vice President of Americas Sales

Companies mentioned in this article: Riverbed Technology, Inc.

SAN FRANCISCO -- (BUSINESS WIRE) -- Riverbed Technology (NASDAQ:RVBD), the leader in application performance infrastructure, today announced that Rob Rosiello has been promoted to Senior Vice President, Americas Sales, reporting to David Peranich, President, Worldwide Field Operations at Riverbed. In this role, Rosiello is responsible for sales strategy and execution in the Americas region, and will help drive the next phase of growth for Riverbed.

Tweet This: Congratulations to Rob Rosiello who has just been promoted to Senior Vice President, Americas Sales:

Rosiello brings over two decades of industry knowledge and proven sales leadership at companies such as Alcatel, Motorola and Riverstone Networks in addition to Riverbed – to his expanded role. Rosiello joined Riverbed in July 2012 as a key leader in the Americas sales organization. As Vice President, Americas Channels at Riverbed, he was responsible for building partner success and growing partner revenues within the Americas region. Rosiello led overall channel initiatives and enhanced the company’s go-to-market approach to drive alignment, optimization and growth across all partner segments.

“Riverbed is seeking to accelerate from our first billion in annual revenue and expand further to a multi-product platform provider, enabling us to become even more valuable to our customers while creating new revenue opportunities for Riverbed and our partners,” said David Peranich, President of Worldwide Field Operations at Riverbed. “Rob is the right guy for this role. He has the depth of Riverbed knowledge and breadth of relationships, and has hit the ground running in his expanded role. Rob also brings passion and vision to move Riverbed up the list of strategic, must-have global vendors that enterprises turn to when they need the best IT infrastructure to ensure the performance of their applications and run their business.”

“I’m looking forward to this new role, and providing the leadership to help our team engage with customers as trusted advisors, helping them architect an application and data delivery strategy that lets them host workloads wherever it makes the most business sense – multiple datacenters, private/public clouds, branch offices or any combination thereof -- while ensuring end users always have fast access to the apps and data they need,” said Rosiello. “We have a much larger and relevant value to bring to customers to help them realize the benefits of location-independent computing with the Riverbed Application Performance Platform.”

Rosiello was directly involved in restructuring the Riverbed Performance Partner Program, which, since it launched globally Jan. 6, 2014, has simplified processes for partners, and linked training and competency certification more directly to partner benefits. To date, over 820 partners worldwide have achieved Premier or higher status in the new program, reflecting the commitment to the Riverbed portfolio of solutions.

Prior to joining Riverbed, Rosiello was a Regional Channel Executive at Motorola Solutions; Vice President of Cable/MSO Sales at Alcatel; Vice President Sales, Americas at Riverstone Networks; and Vice President, Service Provider Sales, Alliances and Channels at Cabletron Systems.

Throughout his career, Rosiello has successfully pioneered new market entry strategies; led numerous cross functional teams, including end user sales organizations, business development and alliances; participated in merger and acquisition integration; and go-to-market strategy and execution. Rosiello has a track record of success in driving sales, implementing innovative customer solutions, and developing alliance and channel partnerships programs to maximize revenue and positively impact customer attraction, retention, and satisfaction.

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Forward Looking Statements

This press release contains forward-looking statements, including statements relating to accelerating revenue growth, expanding revenue opportunities, and expanding further to a multi-product platform provider. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to react to trends and challenges in our business and the markets in which we operate; our ability to anticipate market needs or develop new or enhanced products to meet those needs; the adoption rate of our products; our ability to establish and maintain successful relationships with our distribution partners; our ability to compete in our industry; fluctuations in demand, sales cycles and prices for our products and services; shortages or price fluctuations in our supply chain; our ability to protect our intellectual property rights; general political, economic and market conditions and events; and other risks and uncertainties described more fully in our documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Riverbed's business are set forth in our Form 10-K filed with the SEC for the period ended December 31, 2013, and our subsequent quarterly reports filed with the SEC. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we assume no obligation to update these forward-looking statements. Any future product, feature or related specification that may be referenced in this release are for information purposes only and are not commitments to deliver any technology or enhancement. Riverbed reserves the right to modify future product plans at any time.

About Riverbed

Riverbed at more than $1 billion in annual revenue is the leader in Application Performance Infrastructure, delivering the most complete platform for Location-Independent Computing. Location-Independent Computing turns location and distance into a competitive advantage by allowing IT to have the flexibility to host applications and data in the most optimal locations while ensuring applications perform as expected, data is always available when needed, and performance issues are detected and fixed before end users notice. Riverbed’s 25,000+ customers include 97% of the Fortune 100 and 95% of the Forbes Global 100. Learn more at

Riverbed and any Riverbed product or service name or logo used herein are trademarks of Riverbed Technology, Inc. All other trademarks used herein belong to their respective owners.

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Riverbed Technology
Lori Cross, 415-527-4114
Riverbed Technology
Renee Lyall, 415-247-6353