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MediaShift Announces Launch of Securities Offering

Companies mentioned in this article: MediaShift, Inc.

NEWPORT BEACH, Calif. -- (BUSINESS WIRE) -- MediaShift, Inc. (OTCBB:MSHF), a next-generation digital advertising technology company, today announced that it has launched a new offering of securities with Digital Offering ( Digital offering will be hosting a live webcast for the offering on March 25, 2014 at 11:00 am EDT.

Attendees can register for the webcast at The webcast will be archived shortly after it concludes and will be available on the Digital Offering website.

MediaShift is offering 8% unsecured convertible promissory notes with fifty percent warrant coverage. The conversion price of the notes and the exercise price of the warrants is expected to be equal to the lesser of (i) $2.50 or (ii) a ten percent (10%) discount to the price per share paid by investors in the next equity financing round in which MediaShift raises at least $10 million. The securities that will be issued upon conversion of the notes and upon exercise of the warrants will be the same as the securities that will be issued in the next equity financing round. MediaShift intends to raise a minimum of $4 million and a maximum of $8 million through the sale of the notes and accompanying warrants. The minimum investment amount per investor is $25,000, but MediaShift may accept lower investment amounts in its sole discretion.

The private placement memorandum, subscription documents and other important information for this offering, are available on the “Offerings” page of the Digital Offering website at

About MediaShift

MediaShift is a next-generation digital ad tech company that monetizes WiFi networks and web publishing sites, while offering advertisers access to one of the fastest growing audience platforms targeting on-the-go consumers. Our patented ad platform is the first in the industry to monetize WiFi networks with advertising at both sign-in and in-session. Advertisers can engage our captive on-the-go audience across multiple devices, through videos, app downloads, lead capture, and other sponsored opportunities, while leveraging our proprietary first-party data to reach highly targeted customer segments. For more information, visit

Forward Looking Statements

This press release contains statements constituting "forward looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. In some cases, you can identify forward-looking statements by words such as “anticipate,” “approximately,” “believe,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “outlook,” “plan,” “potential,” “predict,” “seek,” “should,” “will” and “would” or the negative version of these words or other comparable or similar words. Such statements are based on our current beliefs and assumptions and are subject to risks and uncertainties that are often difficult to predict, are beyond our control, and which may cause results to differ materially from expectations. Factors that could cause our results to differ materially from those described include, but are not limited to, difficulties or delays in completing the offering, the pace of adoption of our technology, the success of our continuing product development efforts, the effect on our business of existing and new regulatory requirements and other economic and competitive factors. For a discussion of the most significant risks and uncertainties associated with the Company’s business, please review our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2012 and our Quarterly Reports on Form 10-Q for the quarters ended March 31, 2013, June 30, 2013 and September 30, 2013. You are cautioned not to place undue reliance on these forward looking statements, which speak only as of the date of this press release. We undertake no obligation to publicly update or revise any forward looking statement, whether as a result of new information, future events or otherwise.

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for MediaShift, Inc.
Kristin Martell, 703-407-8349