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Nexusguard Addresses Importance of PA-DSS Compliance for Enterprises Looking to Strengthen Customer Loyalty

Companies mentioned in this article: Nexusguard Consulting

SAN JOSE, Calif., May 19, 2014 /PRNewswire/ -- The 2014 Privacy Awareness Week (PAW) took place from May 4 to 10, with this year's theme focusing on mobile security. During PAW, members of the Asia Pacific Privacy Authorities forum hold events in various areas, including Australia, Canada, Hong Kong, Macao, South Korea and the U.S.A. Nexusguard Consulting CEO Ronald Pong was invited by Hong Kong's Office of the Privacy Commissioner for Personal Data to raise awareness of the protection of personal data and to educate enterprises on how PA-DSS 3.0 creates business opportunities by gaining the trust of customers through protecting their personal data.

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The talk, titled "Credit Card Payments in Mobile Apps: Customer Satisfaction and Opportunities," focused on the 14 requirements of the Payment Application Data Security Standard (PA-DSS) 3.0. The standard addresses risks in various parts of the payment process, which require testing payment apps for vulnerabilities, providing training to all personnel, implementing effective authentication and encryption measures, securing wireless networks and more.

Pong aimed to help application developers at the talk better understand how to comply with regulations and industry standards regarding payment card security.

Pong also covered some digital forensic processes. Pong gave examples of the dire consequences that can arise when payment apps are attacked and information is stolen. Hong Kong's Office of the Privacy Commissioner for Personal Data (PCPD) released a study that revealed 58 percent of interviewees do not read the Terms of Service agreements prior to installing an app, nor do they check which access permissions they grant to the apps. While smartphones have become ubiquitous in many parts of the world, users still lack awareness when it comes to the protection of their privacy and personal data. "Mobile device users must understand the risks so that they will be more aware of security issues when conducting online transactions via mobile devices," he said.

A secure payment card environment is critical for enterprises that rely on online transactions. To ensure the security of confidential data, businesses are required to comply with regulations and industry standards when processing that data, but Pong argues that businesses should be self-motivated as well. He emphasizes that these security measures foster confidence, trust and loyalty among customers, which means protecting customer privacy and personal data creates a win-win situation for both customers and businesses. PA-DSS 3.0 is more than a security standard--it is the key to building an online brand that customers trust.

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About Nexusguard Consulting

Nexusguard Consulting is an Asia-based Information Security Specialist Company, delivering services that secure critical data, protect identities and help customers demonstrate ongoing compliance. Nexusguard Consulting is 100-percent product and vendor-neutral. Our team expertise has 15 years' experience with a deep industry intelligence to offer individual pragmatic solutions to our customers to align information security risk to organizational risk. Our Services include: ?

    --  Information Security Assessment Services ?
    --  Regulatory and Compliance Consulting Services ?
    --  Computer Forensics Litigation Support Services ?
    --  The Payment Card Industry Data Security Standard Audits

Nexusguard Consulting is a sister company of Nexusguard Limited, a separate legal entity and Industry-leading Internet Security Service Providers offering DDOS Mitigation Services and is headquartered in Hong Kong with several branches across Asia Pacific.

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SOURCE Nexusguard Consulting