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Gartner Names SocialFlow A "Cool Vendor" in Social Marketing Report

Companies mentioned in this article: SocialFlow

NEW YORK, May 22, 2014 /PRNewswire-iReach/ -- SocialFlow, the premier social relationship platform company, has been named to a list of "Cool Vendors in Social Marketing, 2014" in a new report released by Gartner.

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The report, which is released annually, is a list of "cool vendors" that work with social media marketers to increase the efficiency and effectiveness of their social marketing efforts. The Gartner Cool Vendors research enables marketers to find and distribute more engaging content and obtain insights from social channels to guide strategies and tactics and create business value for marketers.

"We are honored to be one of five companies named to Gartner's 'Cool Vendors' report," said Jim Anderson, CEO of SocialFlow. "There is a smarter, better way to distribute your content at scale on social and the ability to solve one of the biggest challenges marketers face with social media. We are thrilled to be recognized."

SocialFlow was also recently named an "Emerging social relationship platform" by Forrester Research in their report "Data Defines The Future Of Social Relationship Platforms: How And Why Emerging SRPs Are Overtaking Established Vendors."

SocialFlow is the largest publisher of social media content for the world's most recognizable publishers and media companies. SocialFlow offers a full suite of products to support earned, owned and paid media across social platforms. For more information, please visit: www.socialflow.com.

About SocialFlow

SocialFlow is a technology company that analyzes user behavior and optimizes social media content based on real-time data. We extend reach, improve engagement and track performance for social media campaigns, monetize content streams and increase productivity for social media staff. Founded in 2009 and backed by venture capital, SocialFlow's client roster includes respected brands such as the New York Times, the Associated Press, BBC, Stuart Weitzman, Pepsi, Burberry, Forbes and Walmart. To learn more about SocialFlow, please visit us at www.socialflow.com.

About Gartner

Gartner, Inc. (NYSE: IT) is the world's leading information technology research and advisory company. Gartner delivers the technology-related insight necessary for its clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, Gartner is a valuable partner in more than 14,000 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, Gartner works with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, USA, and has 6,100 associates, including more than 1,460 research analysts and consultants, and clients in 85 countries. For more information, visit www.gartner.com.

Gartner: "Cool Vendors in Social Marketing, 2014" Published: 28 April 2014 by Analyst(s): Julie Hopkins, Jennifer Polk

Disclaimer:

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Media Contact: Maura Curtin, SocialFlow, +1 (212) 883 9844, maura@socialflow.com

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SOURCE SocialFlow