DALLAS, June 11, 2014 /PRNewswire-iReach/ -- The developers of Twitter marketing tool SocialCompass are now offering a free trial for agencies that provide social media marketing services for businesses. The software's creators at HipLogiq say the tool has already proven effective in improving the success of Twitter marketing efforts for their clients, and are seeking to help more in developing sound strategies for their campaigns.
"Intent-based marketing is one of the best ways to initiate the conversation with consumers. With intent-based marketing, a consumer has already expressed a specific want or need, giving your business the opportunity to fulfill it," reports Lindsey Madison, Co-Founder and Chief Product Officer at SocialCompass.
A blog post titled Making Your Social Media Marketing Strategy More Effective on the SocialCompass website explains further:http://blog.socialcompass.net/2014/05/30/making-social-media-marketing-strategy-effective/
The SocialCompass tool has been specially designed to facilitate intent-based marketing for the business clients of agencies on Twitter. The software facilitates identifying prospects based on their expressed intent to make a purchase related to what a business offers, and helps users initiates contact with them. Experience has shown this technique to be an ROI-generating solution for converting conversations on Twitter into customers.
Social media marketing agencies seeking tools for increasing the effectiveness of client campaigns can now try SocialCompass for free for 30 days to test drive the platform.
SocialCompass is a web-based application offered as a white label software to agencies. The platform uses a three step process for increasing customer engagement on Twitter which consists of reaching consumers, allowing user to reply to their conversations with an offer, and rewarding them for referrals. Agencies are invited to register for an account today to see how it can help them further the success of their business clients.
For more information about SocialCompass, or to sign up for the free Twitter marketing software trial, please visit www.socialcompass.net.
Media Contact: Ben Read, SocialCompass, 972-299-8805, firstname.lastname@example.org
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