Wednesday, October 22, 2014 Last update: 12:33 AM - Covering Large & Obscure Tech Companies Since 1996’s Michelle Rust Named to CRN’s Women of the Channel Power 50 Solution Providers

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MINNEAPOLIS -- (BUSINESS WIRE) --, a global leader in delivering IT infrastructure, solutions and services, today announced that Michelle Rust, vendor and marketing specialist, has been named to the CRN 2014 Women of the Channel list and has been recognized as one of this year’s inaugural Power 50 Solution Providers.

The annual Women of the Channel list highlights the accomplishments of female executives within vendor, distribution and solution provider organizations, and the impact they are having on the advancement of the information technology (IT) channel. The Power 50 honors an elite subset of female executives at solution provider organizations who are extending their respective company's sphere of influence as trusted advisers.

Rust joined in 2013 and is responsible for fostering the growth of the company though marketing and vendor management in North America. Working closely with vendor and distribution partners and sales teams, Rust develops integrated marketing strategies that effectively increase visibility and foster positive relationships with’s leading partners.

“We are pleased to have a team member from named to the 2014 Women of the Channel list,” said Jesse Johnson, Senior Vice President of in North America. “Since joining, Michelle has proven to be a valuable member of our team. Her ability to effectively promote our brand and develop strong partner relationships has been essential to our growth.”

“We are seeing a steady increase in the number of female executives making their mark in the solution provider community,” said Robert Faletra, CEO, The Channel Company. “The new Power 50 list shines a spotlight on both their contributions as individuals and the importance of the solution provider role in the success of their clients. We congratulate the Women of the Channel, and look forward to their continued success.”

The Women of the Channel will be featured in the June issue of CRN magazine and online at

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Founded in 2003, is a global leader in delivering IT infrastructure, solutions and services. Headquartered in Gloucestershire, England with global operations in Europe, Scandinavia, South Africa and the U.S., the company provides a valued information technology (IT) partnership to organizations of all sizes.’s experienced and distinguished teams partner with companies to identify, implement and support advanced network infrastructures. aims to align companies’ technological requirements with their business and economic goals. For more information on the company’s products, services and solutions, visit

About The Channel Company

The Channel Company is the channel community's trusted authority for growth and innovation, with established brands including CRN, XChange Events, IPED, and SharedVue. For more than three decades, we have leveraged our proven and leading-edge platforms to deliver prescriptive sales and marketing solutions for the technology channel. The Channel Company provides Communication, Recruitment, Engagement, Enablement, Demand Generation and Intelligence services to drive technology partnerships. Learn more at

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