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EyeMed Vision Care Launches Members App for Easy Access to Vision Plan Information While On-the-Go

Companies mentioned in this article: EyeMed Vision Care

CINCINNATI -- (BUSINESS WIRE) -- EyeMed Vision Care, America’s fastest growing vision benefits company, announces a first for its industry -- a new mobile member app that makes it easy for EyeMed’s 36 million U.S. plan members to quickly access vision plan information and a digital copy of their member ID card or locate network eye care providers using an iPhone or iPad.

The free “EyeMed Members” app is now available online through the Apple® iTunes® store for iPhone®, iPad® and iPod Touch® users.

“We’re laser-focused on our members’ experience when using their EyeMed benefits,” said Lukas Ruecker, EyeMed Vision Care president. “Our app makes it quick and easy for a member to find their benefits details on the go and connect with a doctor in the network. And when they use their benefits, they can appreciate how healthy vision and a great pair of new eyeglasses or contacts can help them be their best selves at work, at home and in the community.”

“Today’s consumers are busy and on the move. Most aren’t going to remember what vision benefits they’re eligible for and we know from our call center and from activity on our site that many members have lost track of their ID cards when it’s time for an eye exam or a new pair of glasses. With the new EyeMed app all the information they need about their vision benefits will be right at their fingertips. We want to make it easy for our members to access and understand their vision benefits,” said Hallie Montague, EyeMed Director of Business to Consumer Marketing.

EyeMed plans to launch a version of the app for Android devices soon. The current version is compatible with iPhone, iPad and iPod Touch, requires iOS 6.1 or later version, and is optimized for iPhone 5. It syncs with EyeMed member accounts so members can also view information on the EyeMed.com website and EyeMed mobile member website.

“EyeMed designed the initial app to include features that our market research indicates members would appreciate most. Additional upgrades are planned for release over the next several months,” Montague said.

Key EyeMed app features:

  • Log in to view your EyeMed ID Card, benefits and eligibility status;
  • No need to log in on a PC to locate an EyeMed network provider. Use your smart phone app to search the network list and get turn-by-turn directions from your current location, or click to call;
  • Get answers to common questions and/or EyeMed customer care contact information.

About EyeMed
Cincinnati, Ohio-based EyeMed Vision Care is the second largest and fastest growing vision benefits company in the United States with more than 36 million members. Dedicated to becoming America’s first choice for vision benefits, the company’s products, operations and business ambitions are focused on a single brand-defining mission: delivering the vision benefits that members appreciate most. One of the company’s distinctive features is an expansive network of independent vision care providers combined with many of America’s favorite retail brands, including LensCrafters, most Pearle Vision locations, Target Optical, Sears Optical and JCP Optical. The company is a proud sponsor of OneSight, a charitable organization dedicated to eradicating the vision crisis across the United States and around the world. EyeMed is part of the Luxottica family of companies. Visit eyemed.com, Twitter or LinkedIn.


Copyright © Business Wire 2014
Contact:

EyeMed Vision Care
Holly Ingram, 513-806-8672
hingram@eyemed.com
or
Allison Dubbs, 513-704-6505
adubbs@eyemed.com