SCOTTSDALE, Ariz., July 21, 2014 /PRNewswire-iReach/ -- Reviews can either make or break a business or individual. If a company's reviews are glowing, with patrons showering praises about customer service, the quality of products and more, it is likely that that particular company will enjoy an increase in sales and new clientele.
The opposite can be said for businesses or individuals with negative reviews, however. Claims of poor customer service, rude staff members, unaccommodating associates and low-quality products online can literally cause an entity to go out of business. This is why the reputation experts at Scottsdale's premier reputation management firm, JW Maxx Solutions, are taking the time to reveal three ways people and companies can start to repair their damaged online image.
1. Do not just let negative reviews sit there.
The biggest mistake that people and businesses make time and time again is that they are not monitoring their brand's mentions online. There are several different services that can do this for both businesses and individual's names. Tracking mentions carefully allows people and companies to respond to any negative reviews as soon as they are posted. If a person puts out a negative review and no one responds to it, several things may then happen.
"First, that person may feel as if they have been ignored by the company, and that their opinion does not matter, which is the worst way that you can make a client feel," said reputation expert and CEO of JW Maxx Solutions, Walter Halicki. "If the negative review sits there long enough without a response, the person might even be prompted to post yet ANOTHER negative review, detailing how the company did nothing to remedy the situation."
2. Stay calm, and never fire back.
Another mistake that most individuals who have been attacked online make is that they fight fire with fire. When a negative review is posted about the individual or the products or services that they provide, these people will fire back at the negative reviewer, calling them names, rambling on about how their products are better than others and even using profanity in their responses. It is absolutely critical to maintain one's composure when responding to a negative review, no matter how scathing and hurtful the review may be reminds the reputation professionals at Scottsdale-based JW Maxx Solutions. Keeping a professional demeanor at all times is imperative.
3. Assess the root problem of negative reviews.
When looking at a company's negative reviews, it is important to note any trends that can be seen in complaints by consumers and clients. If the root problem of the majority of complaints is remedied, then it is likely that reviews in the future will be much more positive, shares Scottsdale reputation management firm JW Maxx Solutions. Reviews of the company or individual might even detail how the company has made an effort to correct its previous business practices.
For more information about other steps to take in order to repair a company or individual's reviews online, contact the experts at Scottsdale reputation management firm JW Maxx Solutions at http://jwmaxxsolutions.com.
Media Contact: Reputation Maxx, Reputation Maxx, 877-390-1597, firstname.lastname@example.org
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SOURCE Reputation Maxx