MADISON, Wis., July 28, 2014 /PRNewswire/ -- Propeller Health, the FDA-cleared digital health solution for chronic respiratory disease, announced the hire of Brad Towle as Senior Vice President, Business and Client Development. Towle will be responsible for driving the company's sales growth, customer acquisition and program expansion.
"Brad's broad experience in healthcare, and specifically his past role in the development of accountable care organizations, brings valuable insight to the company at this pivotal time in the industry," said David Van Sickle, CEO of Propeller Health. "We are excited to have a senior healthcare executive and knowledgeable sales leader like Brad overseeing our customer-focused sales operations."
Prior to joining Propeller Health, Towle was a market president for Aetna's Accountable Care Organization (ACO) Division, working with large health systems on reform strategies. He has over 20 years in senior leadership, sales and operations roles for Healthways, MedSolutions, Select Medical, NovaCare and two companies he founded. Towle holds an MBA with a Healthcare Focus from the University of Massachusetts and MS in Physical Therapy.
"My passion is creating an extraordinary customer experience, from the first contact through an expanding relationship," said Towle. "In my work with ACOs and population health management for Medicare and Medicaid, I developed a strong understanding of the key drivers for health systems and payers, and how they can work together to improve outcomes. I'm excited to join Propeller Health which sits at that unique intersection, bringing together mobile health, patient-generated data and accountable care."
About Propeller Health
Propeller is a digital therapeutic designed to help patients and their physicians better understand and control COPD, asthma and other respiratory disease to reduce preventable emergency room visits, hospitalizations and unnecessary suffering. With a novel combination of sensors, mobile apps, analytics and personalized feedback, the system encourages adherence to maintenance therapy and remotely monitors use of rescue medications to predict exacerbations and facilitate early intervention by care teams.
Founded in 2010, Propeller Health provides digital solutions to measurably improve respiratory health. One of the first mobile platforms with FDA-clearance, Propeller combines sensors, mobile apps and predictive analytics to monitor and engage patients, increase adherence and encourage effective self-management. The company partners with integrated delivery systems and health plans seeking new solutions to improve quality measures, strengthen care teams and reduce the cost of care for asthma and COPD, the 5th and 6th most expensive diseases in the US. For more information, visit propellerhealth.com.
SOURCE Propeller Health