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Beach Destinations Surging in Popularity for Last-Minute Labor Day Travel

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DALLAS, Aug. 27, 2014 /PRNewswire/ -- Labor Day travel is expected to reach its highest levels in six years and more Americans are searching for last-minute deals as the holiday weekend approaches, according to®. data shows that last-minute searches made from August 18 to August 24, 2014 for stays during Labor Day weekend have increased by 27% over the equivalent week last year (August 19 to August 25, 2013).

Nearly 35 million Americans are expected to travel 50 miles or more this Labor Day weekend.(1) While many of the most-searched last-minute destinations are also among the most popular domestic destinations for U.S. travelers in 2013, according to the Hotel Price Index(TM), several beach destinations are seeing increased interest as the end of summer nears.

Amidst a rapidly changing gaming industry, Atlantic City, N.J. remains a popular Labor Day destination, attracting the most last-minute searches of any East Coast beach destination and the fifth-most among the top 20 searched destinations. Despite being the 26(th) most-visited U.S. city in 2013, only Las Vegas, New York, San Diego and Chicago drew more interest over the past week than Atlantic City, which saw 78% more Labor Day searches compared to the same time frame in 2013.

The only beach destination to experience more last-minute searches than Atlantic City was San Diego, which maintained strong travel interest despite California's record drought. Myrtle Beach, S.C. was the second most popular East Coast beach destination and the sixth most-searched in the last week, as it drew 66% more searches than last year. Virginia Beach, Va., Ocean City, Md. and Miami Beach, Fla. rounded out the list of beach towns among the 20 most popular last-minute destinations. Meanwhile, Houston and Chicago saw nearly double the amount of last-minute Labor Day searches compared to last year.

            Most Searched Last-Minute Destinations for Labor Day
                   Travel (check-in August 28 - 31, 2014)

    Search City                        Search                 City
    Rank                               Rank
    ----                               ----

    1.     Las Vegas                                    11.    Virginia Beach, Va.
    ---    ---------                                    ---    -------------------

    2.     New York City                                12.    Niagara Falls, N.Y.
    ---    -------------                                ---    -------------------

    3.     San Diego                                    13.    Ocean City, Md.
    ---    ---------                                    ---    ---------------

    4.     Chicago                                      14.    Los Angeles
    ---    -------                                      ---    -----------

    5.     Atlantic City, N.J.                          15.    New Orleans
    ---    -------------------                          ---    -----------

    6.     Myrtle Beach, S.C.                           16.    Washington
    ---    ------------------                           ---    ----------

    7.     Orlando, Fla.                                17.    Boston
    ---    -------------                                ---    ------

    8.     Atlanta                                      18.    Miami Beach, Fla.
    ---    -------                                      ---    -----------------

    9.     San Francisco                                19.    Houston
    ---    -------------                                ---    -------

    10.    San Antonio                                  20.    Austin, Texas
    ---    -----------                                  ---    -------------
    Ranking based on amount of searches performed on U.S.
    site from August 18 - 24, 2014 for hotel check-ins August 28 - 31, 2014.

Travelers can still find Labor Day deals at many of these destinations by checking out's last-minute hotel deals and Labor Day sale.

About (, LP. is a leading online accommodation booking website owned and operated by L.P. with nearly 325,000 properties around the world, ranging from international chains and all-inclusive resorts to local favorites and bed & breakfasts, together with all the information needed to book the perfect stay. Special apps for mobile phones and tablets can also be downloaded enabling customers to book on the go with access to 20,000 last minute deals.

© 2014, LP., The Obvious Choice, Hotel Price Index and the logo are either registered trademarks or trademarks of, LP in the U.S. and/or other countries. All other trademarks are property of their respective owners. CST # 2083949-50

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    Pat Burek                             Taylor L. Cole, APR

    Finn Partners for North America

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(1) According to AAA:

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