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Key Ingredient Expands Globally Due to Customer Demand

Companies mentioned in this article: Key Ingredient

AUSTIN, Texas, Sept. 2, 2014 /PRNewswire/ -- Due to increased customer demand, today announced it has expanded its online presence into Canada, including French Canada, Brazil and Mexico. In Brazil and Mexico, the crowd-sourced website has been renamed Que Gourmet. As a result of this global expansion, Key Ingredient is now available to users in English, Spanish and French, including an ever-expanding collection of unique French Canadian and Mexican recipes.

In addition to its international expansion, has firmly cemented itself as the largest user generated source of online recipes in North America. With more than 2 million recipes, home cooks now have access to an impressive and easily accessible collection of user-generated content--6600% larger than the leading competitive recipe site.

"Our members are passionate about collecting and sharing recipes. Now, others who share that passion for collecting, cooking or simply eating great food have more than two million reasons to join our free community," Harlan Beverly, CEO of Key Ingredient said.

Creating an account on Key Ingredient is easy and free. All it requires is a valid email address or a 1-click Facebook signup. Members can create private cookbooks that sync with Key Ingredient mobile apps, as well as add recipes in public or private mode. Check out Key Ingredient today and add your recipes to the community collection!

About Key Ingredient
On the web, on the go and in the kitchen, Key Ingredient is the ultimate recipe eco-system! Offering the only organic, shareable collection of more than 2 million recipes, Key Ingredient's mission is to inspire the food lover in all of us and instill confidence by harnessing the power of technology. Based in Austin, Texas, Key Ingredient is a member of Groupe SEB, a world leader in small household equipment.

Media Contact:
Catherine Greenlaw / Porter Novelli

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SOURCE Key Ingredient