News articles for Mintel:
Wednesday, December 4, 2013
Friday, November 22, 2013
Wednesday, September 18, 2013
Mintel identifies five new social media trends ahead of Social Media Week 2013
CHICAGO, Sept. 18, 2013 /PRNewswire/ -- In the latest of a quarterly series, Mintel's social media analysts, Gabi Lieberman and Lizz Martinez, have identified five new trends in online consumer marketplace behavior gleaned from high-level research into the strategies employed by Fortune 500 companies across the US.
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Wednesday, August 7, 2013
Americans enter the ice age - iced coffee goes beyond summer-only appeal
CHICAGO, Aug. 7, 2013 /PRNewswire/ -- Coffee may have been traditionally enjoyed steaming hot, but new research from Mintel reveals the habit for a "hot cup of joe" is changing as consumers realize colder coffee is a tasty and refreshing year-round alternative.
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